“What’s in a name? That which we call a rose
By any other name would smell as sweet.” Romeo and Juliet (II, ii, 1-2)
Well, not always. You can probably bet that the quality of the food at a place called “Cheaper Food”, and “Very Nice Pizza” (they really exist) are about as good as their names suggest. We learn not to judge books by their covers but do so anyway. In fact, we judge books, people, movies, cities, and even restaurants by their names and sometimes, our pre-conceived notions are upheld. But in this case, I was proven wrong.
I had read multiple, glowing reviews about Pizza Chic, the New-York style pizzeria in 6th, prior to trying it out with Ann Mah for the first time a few weeks ago. I couldn’t help but be circumspect of a place that had the audacity to call themselves chic and wondered how good the pizza really could be. Surely not better than Caldo Freddo, my longstanding favorite.
By the end of the night I came to see, however, that the name, although staggeringly trite, was a suitable label. Owned by Julien Cohen, son of Marie-France Cohen, founder of upscale shops Bonpoint, Merci and Bonton, Pizza…